Pencil whipping — the act of certifying or approving safety documents and audits without actually reviewing or conducting the underlying work — is one of the most damaging threats to any Behavior Based Safety (BBS) program. When safety observations are fabricated or rushed to meet a quota, the behavioral data generated is worthless, and the […]
Safety Management
How to Avoid the BBS ‘Blame Game’
To avoid the BBS “blame game,” organizations must build Behavior-Based Safety programs on anonymity, root-cause analysis, and a non-disciplinary culture — transforming observations into learning opportunities rather than punishment triggers. In this blog series, we ask industry experts how to avoid the BBS ‘blame game’ to support the successful implementation of a Behavioral Based Safety […]
3 Tips to Increase Buy-in and Effectiveness of a BBS program
Increasing buy-in and effectiveness of a BBS program requires three proven strategies: securing top-down leadership commitment, setting measurable monthly participation goals, and reinforcing positive safety behaviors through structured feedback. In this blog series, we will explore these tips to increase the buy-in and the effectiveness of a BBS program. We have spoken with industry professionals […]
How Has Technology Changed Construction Safety?
How Has Technology Changed Construction Safety? Technology has fundamentally transformed construction safety — enabling real-time incident reporting, digital safety audits, data-driven compliance management, and predictive hazard identification that paper-based systems simply cannot match. In this blog — our 7th in this series — we’ll look at how construction companies are leveraging safety technology today and […]
How to measure the success of a BBS program
Measuring the success of a BBS program comes down to three core metrics: employee participation rates, leading behavioral indicators, and the utilization of observation data to drive corrective action. In this blog series, we are exploring how to measure the success of a BBS program. We have spoken with industry professionals Joseph Braun, EHS Manager […]
The Number 1 Safety Issue In Construction
The number one safety issue in construction today is not a single hazard — it is a convergence of human factors: distracted workers, unqualified personnel, and the compounding risks of trade stacking. In this blog series, we’re looking at the top safety issues in construction. Construction is one of the most hazardous industries in the […]
Why Include BBS in a Safety Management Program
Behavior Based Safety (BBS) should be included in a safety management program because it directly addresses the root cause of most workplace incidents: human behavior. Research consistently shows that unsafe behaviors contribute to over 90% of workplace accidents, making behavioral observation and positive reinforcement essential complements to traditional engineering controls and PPE. In this blog […]
The Top 7 Safety Issues Facing The Construction Industry
The top 7 safety issues facing the construction industry in 2025-2026 include inadequate tools and equipment, insufficient ongoing training, gaps in compliance tracking, subcontractor safety alignment, budget-versus-safety trade-offs, an aging workforce, and deeply ingrained poor habits. Construction remains one of the most hazardous industries in the world — accounting for approximately 1 in 5 worker […]
After the COVID-19 shutdown: see who reopened with Certainty
After the COVID-19 Shutdown: Kennedy Space Center Visitor Complex, Grand Canyon National Park & TD Garden to Reopen with Certainty! In this blog @Hewittroberts, CEO – @Certainty Software talked with @TherrinProtze, who is Chief Operating Officer of Kennedy Space Center Visitor Complex for Delaware North, a global hospitality and entertainment company that operates the visitor complex […]
Boosting Employee Buy-In To A Construction Safety Program
Boosting employee buy-in to a construction safety program requires a combination of clear policy enforcement, meaningful incentives, individualized communication, and technology-enabled accountability. Construction is one of the most hazardous industries in the world — responsible for approximately 1 in 5 workplace fatalities in the U.S. according to the Bureau of Labor Statistics. Without genuine workforce […]
How Leadership Style Affects Safety in Construction
In this blog series, we examine how leadership style affects safety in construction. Construction is one of the most hazardous industries in the world — responsible for approximately 1 in 5 workplace fatalities in the U.S. according to Bureau of Labor Statistics data. A robust safety management program requires more than written policies and compliant […]
Life After COVID-19: Re-Open Your Business with Certainty
Like nothing else in our lifetime, COVID-19 has affected everyone, everywhere – worldwide. It has indiscriminately taken lives, destroyed livelihoods, and put our world on the brink of the largest financial crisis in living memory – possibly ever. Managing this crisis has been a Herculean undertaking. Politicians and business leaders around the globe have had […]
How COVID-19 changed how to conduct a Job Hazard Analysis
A Job Hazard Analysis (JHA) — also referred to as a Job Safety Analysis (JSA) — is a structured process for identifying the hazards associated with each task within a job, assessing the risk those hazards present, and defining the preventative controls required to minimize or eliminate that risk. A complete JHA typically incorporates a […]
What A Construction Safety Program Needs To Be Effective
In this blog series, we ask industry experts what a construction safety program must include to be effective. Construction is one of the most danger-prone industries in existence — responsible for approximately 1 in 5 workplace fatalities in the United States. How can construction companies build a safety program that actually works and achieve company-wide […]
4 Considerations When Improving Safety in the Construction Industry
In this blog series, we examine 4 critical considerations when improving safety in the construction industry. Construction is one of the most hazardous sectors in the world — accounting for approximately 1 in 5 workplace fatalities in the United States. How can construction companies build effective safety programs and achieve sustained compliance? We’ve spoken with […]



